Tru Niagen (ChromaDex) NR: Brand Deep-Dive

Most clinically studied NR brand globally; ChromaDex holds patents and runs published trials.

Audited by T Dinaiz, MScIndependent editorial review · Last verified June 2026

Batch COAOn request
Halal / JAKIMVerify on JAKIM
NPRA (MAL)No MAL number
Evidence tierStandard
Price / monthRM280 to RM380

Verdict: No JAKIM certificate on record, so strict buyers should treat halal as syubhah, meaning doubtful and best avoided if you are strict, and verify it before paying. The capsule and COA still matter most.

Tru Niagen (ChromaDex) NR product image

Product image source: Tru Niagen official product page.

Before buying this brand

Price band: RM280 to RM380 per month
Halal posture: No verified JAKIM certificate recorded
NPRA status: No MAL registration recorded
COA check: Most NR brands publish HPLC purity claims of ≥99% Niagen (the licensed ChromaDex form). Always request batch-specific COA before first purchase; cross-check CAS 1341-23-7 (NR chloride) and lot number.

Manufacturer	USA
Year launched	2017
Purity claim	≥99% Niagen
Capsule	HPMC
JAKIM certified	No
NPRA registration (MAL)	No
Third-party lab	Eurofins / Intertek (per brand)
Monthly price band	RM280 to RM380
Dose per capsule	250-500 mg
Evidence tier	standard

Current check status

What must be refreshed for Tru Niagen (ChromaDex)

These statuses change often. Use the official links below to confirm the current NPRA, JAKIM, FDA, price and COA details before you buy.

NPRA / product search: No MAL/NPRA number on record for this product yet. Not yet independently re-checked - verify against the official source below before you rely on it. Refresh the exact product and MAL number against the NPRA portal before purchase. Open source
JAKIM halal status: No JAKIM certificate on record for this product yet. Not yet independently re-checked - verify against the official source below before you rely on it. Refresh the exact product name, certificate holder, and expiry in the JAKIM search. Open source
FDA / NMN status: Not yet independently re-checked - verify against the official source below before you rely on it. FDA context for NMN and supplements can change. Refresh against the FDA supplement ingredient directory before using US regulatory wording. Open source
Price, stock, and Shopee: Not yet independently re-checked - verify against the official source below before you rely on it. Local range: RM280-380 per month. This is a planning estimate, not live stock or checkout price.
COA / batch document: Not yet independently re-checked - verify against the official source below before you rely on it. Most NR brands publish HPLC purity claims of ≥99% Niagen (the licensed ChromaDex form). Always request batch-specific COA before first purchase; cross-check CAS 1341-23-7 (NR chloride) and lot number.

Public-sentiment summary last reviewed: 2026-04-28. This is not the NPRA/JAKIM/stock verification date.

Halal assessment

Uses HPMC plant-based capsule (or non-capsule liquid format). No JAKIM certification or halal facility audit; classify as syubhah for strict consumers. NR vs NMN halal posture is identical - both are synthetically produced and capsule choice drives the assessment.

COA policy

Most NR brands publish HPLC purity claims of ≥99% Niagen (the licensed ChromaDex form). Always request batch-specific COA before first purchase; cross-check CAS 1341-23-7 (NR chloride) and lot number.

Marketing claims vs the published evidence

NR has more published human trials than NMN as of 2026 - Tru Niagen alone has been in 30+ studies. NR raises NAD+ tissues but not as efficiently as NMN in pre-clinical comparisons. NR remains an evidence-tier-1 NAD+ precursor and a defensible alternative to NMN.

Where to buy in Malaysia

Channels: Shopee Malaysia affiliate listing (check seller, dose, COA, MAL/NPRA status, halal documentation, and expiry before buying), official brand ordering, Direct from brand.

Verify before you buy

Public reviews - where to read them

We do not aggregate or fake star ratings here - those go stale and we cannot independently verify scrape quality. Instead, we point you to where real public reviews live so you can read sentiment yourself, dated and with full context.

Amazon US - read reviews (international, sort by 1-3 star for substantive critiques)
Shopee Malaysia - listings + reviews (verify seller identity, product SKU, batch, and return terms before trusting)
Trustpilot - search results (brand-owned page reviews on customer service, shipping, etc.)
Reddit - top discussion threads (Communities: r/longevity, r/Supplements)
YouTube - reviewer videos (filter to non-affiliated channels for unbiased takes)

Independent lab coverage: LabDoor, ConsumerLab

Editorial summary of public sentiment

Largest review footprint among NR brands. ChromaDex-licensed Niagen has 30+ published trials. Forum discussions span both believers and skeptics - reasonable diligence floor.

This summary is editorial, written 2026-04-28 based on our scan of public sentiment across the linked platforms. It is not a scraped aggregate. Verify the actual reviews yourself before deciding - sentiment shifts over time and individual experience varies.

City-level availability matrix

Bottom line

Tru Niagen (ChromaDex) is unverified. Until they publish batch-specific COAs from accredited labs, more cautious buyers should look elsewhere.